I help technology companies connect with buyers they haven’t met yet and make the shortlist before the formal sales process starts

Both.

I can work from an established brief or help clarify the audience, problem, central argument, supporting evidence, and desired action before writing begins.

Messaging projects can include positioning, value propositions, and message hierarchy. Content projects can include topic framing, interview planning, outlines, and supporting activation copy.  

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Yes.

We begin by clarifying what the work needs to achieve, who it must influence, and what information or decisions are still missing.

I review the relevant material, ask the necessary questions, and turn competing requirements into a workable direction before drafting. You remain involved in the decisions that shape the work without needing to manage every step of the process.

Yes.

Many projects include structured interviews with executives, subject-matter experts, salespeople, or customers. I prepare the questions, conduct the conversations, and turn the resulting outputs into a clear narrative.

Yes.

My work has covered cloud computing, AI, data platforms, cybersecurity, clean-energy technology, and more. I work with your specialists to preserve the distinctions that matter while making the argument clear to technical, commercial, and executive readers.

I do not replace the subject-matter expert. I make their expertise easier for technical and non-technical buyers to understand and use.

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Your team provides the business context, access to the right people, and feedback at agreed review points.

I manage the research, interviews, structure, writing, and revisions. We stay close on the decisions that affect the work, without creating unnecessary meetings or requiring you to supervise every detail.

I can work as an extension of your team or take an agreed brief and operate more independently.

Fixed-price packages currently start at £1,500.

Packages cover articles and guides, thought leadership, and customer stories.

For work that falls outside of those packages, my typical day rate is £550.

Monthly retainer options are also available.

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Yes.

I am based in the UK and work remotely with B2B technology teams internationally, provided there is reasonable time-zone overlap for calls, interviews, and reviews.

Send a short outline of what you need, the intended timing, and anything currently getting in the way.

I will reply within 48 hours to confirm whether the project appears to be a good fit and suggest the most useful next step. Depending on the scope, that may be a short discovery call or a request for a little more information before I prepare a recommendation or quote.  

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Yes, selectively—or not at all, if you prefer.

I use AI-assisted tools for limited supporting tasks such as identifying potential research sources, proofreading, and locating relevant passages in interview transcripts. I verify research against the original publications and check quotations against the source transcript.

I still own the strategy, interviews, and writing. I’m led by the brief, source materials, SME insights, and my own judgement.

I disable data sharing for model training by default. I also do not upload confidential, personal, or client-restricted information without explicit approval, and I follow all applicable NDAs, security requirements, and client-specific AI policies.

Most standalone pieces reach first draft within a week, once interviews are complete and I have the necessary source material.

The final timeline depends on feedback and approvals. For larger content series or projects involving several stakeholders, I agree a clear schedule and review points before we start.

Yes. I provide project-based, day-rate, and retainer support to agencies that need additional capacity or specialist B2B technology experience.

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